InvestorKeystone Financial Planning, Inc.
Portfolio Value $ 179,420,000
Current Positions47
Opened Positions1
Closed Positions1


Latest Holdings, Performance, AUM (from 13F, 13D)

Keystone Financial Planning, Inc. has disclosed 47 total holdings in their latest SEC filings. Most recent portfolio value is calculated to be $ 179,420,000 USD. Actual Assets Under Management (AUM) is this value plus cash (which is not disclosed). Keystone Financial Planning, Inc.'s top holdings are Vanguard High Dividend Yield ETF (NYSE:VYM) , Cisco Systems, Inc. (NASDAQ:CSCO) , British American Tobacco p.l.c. (NYSE:BTI) , Pfizer, Inc. (NYSE:PFE) , and Chevron Corp. (NYSE:CVX) . Keystone Financial Planning, Inc.'s new positions include Clorox Company (The) (NYSE:CLX) , .

All Keystone Financial Planning, Inc. holdings are listed in the following tables. Data is sourced from 13D/13G, 13F, and N-Q filings. Green rows indicate new positions. Red rows indicate closed positions.

This form was filed on May 01, 2018. Click the link icon to see the full transaction history.

Reporting
Period
Form Security Imputed
Share Price
Prev
Shares
Current
Shares
Change
(Percent)
Prev Value
($1000)
Current Value
($1000)
Change
(Percent)
2018-03-31 13F-HR CLX / Clorox Company (The) 133.17 7,652 1,019
2018-03-31 13F-HR DEO / Diageo plc 135.45 19,176 15,120 -21.15 2,800 2,048 -26.86
2018-03-31 13F-HR MMM / 3M Co. 219.37 1,673 1,673 0.00 394 367 -6.85
2018-03-31 13F-HR TOT / Total S.A. 57.71 17,921 17,831 -0.50 991 1,029 3.83
2018-03-31 13F-HR SNY / Sanofi 40.08 41,277 46,255 12.06 1,775 1,854 4.45
2018-03-31 13F-HR CVX / Chevron Corp. 114.05 62,308 61,711 -0.96 7,800 7,038 -9.77
2018-03-31 13F-HR RDS.B / Royal Dutch Shell Plc 65.53 51,941 51,459 -0.93 3,547 3,372 -4.93
2018-03-31 13F-HR QCOM / QUALCOMM Incorporated 55.41 102,875 99,692 -3.09 6,586 5,524 -16.13
2018-03-31 13F-HR PG / Procter & Gamble Co. (The) 79.28 73,447 79,088 7.68 6,748 6,270 -7.08
2018-03-31 13F-HR MSFT / Microsoft Corp. 91.26 32,761 33,323 1.72 2,802 3,041 8.53
2018-03-31 13F-HR MCD / McDonald's Corp. 156.43 12,295 12,255 -0.33 2,116 1,917 -9.40
2018-03-31 13F-HR PEP / PepsiCo, Inc. 109.14 0 48,369 0 5,279
2018-03-31 13F-HR D / Dominion Resources, Inc. 67.43 70,133 81,939 16.83 5,685 5,525 -2.81
2018-03-31 13F-HR SCHD / Schwab US Dividend Equity ETF 49.03 140,651 140,335 -0.22 7,197 6,881 -4.39
2018-03-31 13F-HR VYM / Vanguard High Dividend Yield ETF 82.49 98,944 98,367 -0.58 8,473 8,114 -4.24
2018-03-31 13F-HR UL / Unilever, PLC ADR 55.56 4,317 91,523 2,020.06 239 5,085 2,027.62
2018-03-31 13F-HR HDV / iShares Core High Dividend ETF 84.48 73,775 75,169 1.89 6,650 6,350 -4.51
2018-03-31 13F-HR SO / Southern Co. (The) 44.64 7,169 7,169 0.00 345 320 -7.25
2018-03-31 13F-HR AMGN / Amgen Inc. 170.48 25,730 26,942 4.71 4,474 4,593 2.66
2018-03-31 13F-HR XOM / Exxon Mobil Corp. 74.60 76,283 80,613 5.68 6,380 6,014 -5.74
2018-03-31 13F-HR KO / Coca Cola Co. 43.43 137,003 147,458 7.63 6,286 6,404 1.88
2018-03-31 13F-HR XEL / Xcel Energy, Inc. 45.48 22,186 22,186 0.00 1,067 1,009 -5.44
2018-03-31 13F-HR CVS / CVS Health Corporation 62.21 30,117 40,862 35.68 2,183 2,542 16.45
2018-03-31 13F-HR BTI / British American Tobacco p.l.c. 57.69 125,332 127,932 2.07 8,396 7,380 -12.10
2018-03-31 13F-HR ABBV / AbbVie Inc. 94.56 5,076 5,076 0.00 491 480 -2.24
2018-03-31 13F-HR BUD / Anheuser-Busch Inbev SA 109.96 16,275 17,770 9.19 1,816 1,954 7.60
2018-03-31 13F-HR WEC / WEC Energy Group, Inc. 62.69 38,798 38,078 -1.86 2,577 2,387 -7.37
2018-03-31 13F-HR PFE / Pfizer, Inc. 35.49 195,216 201,650 3.30 7,071 7,157 1.22
2018-03-31 13F-HR GE / General Electric Co. 13.48 178,969 173,743 -2.92 3,123 2,342 -25.01
2018-03-31 13F-HR AAPL / Apple, Inc. 167.81 10,929 10,834 -0.87 1,850 1,818 -1.73
2018-03-31 13F-HR PM / Philip Morris International, Inc. 99.41 60,928 62,542 2.65 6,437 6,217 -3.42
2018-03-31 13F-HR JNJ / Johnson & Johnson 128.14 33,695 31,739 -5.81 4,708 4,067 -13.62
2018-03-31 13F-HR UPS / United Parcel Service, Inc. 104.67 4,717 44,370 840.64 562 4,644 726.33
2018-03-31 13F-HR CAH / Cardinal Health, Inc. 62.68 62,786 63,990 1.92 3,847 4,011 4.26
2018-03-31 13F-HR GSK / GlaxoSmithKline plc 39.07 129,102 130,520 1.10 4,579 5,099 11.36
2018-03-31 13F-HR QUAL / iShares MSCI USA Quality Factor ETF 82.64 29,992 5,929 -80.23 2,486 490 -80.29
2018-03-31 13F-HR PAYX / Paychex, Inc. 61.59 95,384 97,285 1.99 6,494 5,992 -7.73
2018-03-31 13F-HR GWW / Grainger (W.W.), Inc. 282.19 25,608 4,373 -82.92 6,050 1,234 -79.60
2018-03-31 13F-HR BA / Boeing Company (The) 327.86 24,400 14,625 -40.06 7,196 4,795 -33.37
2018-03-31 13F-HR LMT / Lockheed Martin Corp. 337.79 14,122 3,289 -76.71 4,534 1,111 -75.50
2018-03-31 13F-HR TROW / Price (T.) Rowe Group, Inc. 108.05 19,853 2,434 -87.74 2,083 263 -87.37
2018-03-31 13F-HR OXY / Occidental Petroleum Corp. 64.97 49,761 44,345 -10.88 3,665 2,881 -21.39
2018-03-31 13F-HR T / AT & T, Inc. 35.65 192,140 196,852 2.45 7,470 7,018 -6.05
2018-03-31 13F-HR GIS / General Mills, Inc. 45.06 0 125,533 0 5,657
2018-03-31 13F-HR VNQ / Vanguard REIT ETF 75.55 5,837 5,837 0.00 484 441 -8.88
2018-03-31 13F-HR CSCO / Cisco Systems, Inc. 42.89 199,195 182,753 -8.25 7,629 7,838 2.74
2018-03-31 13F-HR ABB / ABB Ltd. 23.74 109,853 107,387 -2.24 2,946 2,549 -13.48
2018-03-31 13F-HR EMR / Emerson Electric Co. 92,450 0 -100.00 6,443 0 -100.00